DataKrop
DataKrop
At Datakrop, we transform mobility insights into powerful marketing campaigns. Leveraging high-quality data from telcos and native sources, we pinpoint your target audience (TG) wherever they go—delivering hyper-relevant experiences that drive results.
Start Your CampaignAccess anonymized mobility patterns from trusted telco partners and proprietary sources for unmatched accuracy.
We craft bespoke strategies aligned to your product, requirements, and TG—whether SMS blasts, geo-fenced ads, or journey-based activations.
Boost engagement by up to 40% with campaigns that meet customers at the right place, right time (aggregated benchmarks).
Fully adheres to Indian data privacy regulations (DPDP Act), scaling seamlessly from SMBs to enterprises.
Imagine launching a new e-commerce app: We analyze mobility data to target urban millennials near high-traffic malls, curating timed SMS offers that spike conversions by 35%. That’s Datakrop in action.
Partner with us for data-backed mobility marketing that converts motion into momentum. Datakrop: Where Data Meets Destination.
Mobile solutions like SMS, Google RCS, and WhatsApp deliver superior reach, speed, and ROI compared to digital platforms such as email, social media, or e-commerce sites, thanks to near-instant delivery and minimal filtering.
| Metric | SMS | RCS | Digital Platforms | |
|---|---|---|---|---|
| Open Rates | 98% (read in <3 min) | 72–95% | 98% | Email ~21%; Social variable, lower visibility |
| CTR / Response | 14.7–45%; up to 30x ROI | 15–51%; 60–70% higher than MMS | 15–80% | Email 2–5%; E-com 1–4% |
| India-Specific ROI | ₹0.10–0.20/msg; 43% uplift | Emerging high engagement | 5–15% conversion | Lower due to ad fatigue & spam filters |
These channels excel in India’s 1.2B+ mobile market, bypassing inbox overload and app algorithms for direct, permission-based access. Personalization boosts SMS responses by 28%, while rich media in RCS and WhatsApp drives up to 10x engagement over plain digital ads.
Datakrop delivers pan-India mobile solutions including SMS, RCS, and WhatsApp for targeted campaigns. We curate strategies using telco and native data platforms to align precisely with your objectives.
| Channel | Open Rate | Response Time | Key Advantage Over Digital |
|---|---|---|---|
| SMS | 98% | ~90 seconds | Universal reach, no app needed |
| RCS | 70–85% | Instant | Branded, interactive like apps |
| High (conversational) | Real-time | Media-rich, AI automation | |
| 20–22% | 90+ minutes | Spam-prone, low visibility |
Datakrop sources verified data from telcos and native platforms for precise pan-India targeting. This enables hyper-local campaigns by demographics, location, and behavior—boosting ROI by 43% in multi-channel strategies and unlocking high-intent audiences, including Tier-2 cities.
40% higher engagement and 25% conversion uplift over SMS using interactive RCS messaging.
Kan Khajura Tesa reached media-dark rural India, proving SMS’s unmatched rural penetration.
WhatsApp lookbooks, SMS countdowns, and RCS carousels drove strong festive sales.
Elevate your campaigns with Datakrop’s SMS, RCS, and WhatsApp expertise backed by robust data. Contact us in Jaipur for tailored, high-ROI solutions across India.
Start Your Campaign